FLEXIBLE WORK REORGANISATION FOR RETAIL CHAINS SUPPORTED BY SIMULATION MODELS



Agostino G. Bruzzone, Simone Simeoni Department of Production Engineering, University of Genoa Via Opera Pia 15, 16145 Genoa, Italy
Email: agostino@itim.unige.it http://st.itim.unige.it/liophant
Marina Massei, Chiara Briano Liophant Simulation Club, Via Molinero 1, 17100 Savona, Italy
Email chiara.briano@liophant.org URL www.liophant.org



ABSTRACT: The paper proposes an innovative approach for store and logistics reorganization in Retail Business by developing new policies based on the effective use of decision support systems and simulation models. Different experiment in reorganization are proposed to be integrated by the use of models able to improve workload and interactions among different factors affecting supermarket operations and procedures.

KEYWORDS: lFlexible Work, Simulation, Customer Satisfaction, Quality, BPR, New technologies for Retail Business


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